The Culture of Connectivity: A Critical History of Social Media is a book by José van Dijck published in Oxford University Press in 2013 on social media platforms and their history.  The author critically considers the histories of five social media platforms: Facebook , Twitter , Flickr , YouTube and Wikipedia . Van Dijck’s approach is based on the principle of social media.
The title of the work alludes to how the rise of social media has a (profitable) connectivity is dominant.
In the book, Van Dijck, the social and cultural dimensions contribute to their current status.
- Platforms as Techno-Cultural Constructs
- Van Dijck is the author of a book on social media. Borrowing from Actor-network theory , Van Dijck approaches the three concepts of technology, users and use and content firstly in each of its chapters.
- Users and Usage
- Platforms as Socio-Economic Structures
- This paper presents the results of Van Dijck’s work in the field of political economy .
- Business Models
- Jump up^ The Culture of Connectivity, Oxford University Press